Beth Hershenhart, Founder, and CEO
Beth Hershenhart is the founder and Chief Executive Officer of Innovative Resources Group, a full-service consulting practice for nonprofit organizations and institutions. Beth has pioneered and implemented her unique Strategic Action Process™ that has worked effectively for organizations as diverse as hunger and homelessness programs, community health centers, cathedrals, land trusts, museums, historic sites, public libraries, universities, public broadcasting, and public policy research centers.
Since 1991, Beth has served as a philanthropic strategist to more than 235 institutions and organizations seeking to adapt conventional wisdom about organizational advancement, positioning, and relationship-building in order to meet their mission. Many organizations that find they do not necessarily “fit” traditional models or seek innovation in their philanthropic efforts continue to seek her advice and counsel. In addition to its proven track record in capital and endowment campaigns, Innovative Resources has a comprehensive creative services practice that develops print and electronic materials and web content.
Prior to her consulting practice, Beth held senior positions with the New York State Legislature, United Way and Union College. She is past chair and an active member of the Association of Philanthropic Counsel (APC). She was a charter member and President of the Capital Region chapter of Women in Development and is a 30-year member of the Association of Fundraising Professionals (AFP). Knowing that continuing education is vital for fundraising professionals, she developed the curriculum for a best practices seminar series for AFP with a special focus on government relations, advocacy, positioning and messaging.
As an active volunteer leader in her community, Beth is a founding member of her local land trust and has led board retreats and development training for Rebuilding Together Saratoga, the Saratoga Preservation Foundation and regional land trust organizations. She has served as co-chair of Common Cause/NY, on the board of her synagogue, Congregation Berith Sholom, and on the board of Cristosal, an organization advancing human rights in Central America. Working with the Open Space Conservancy, Beth and her family donated the forestland and wetlands that were part of the former dairy farm owned and operated by her grandparents since 1914. The donated land will become part of a NYS forest preserve.
Beth has a B.A. in Journalism and Theology from the Newhouse School of Public Communications at Syracuse University. She is a frequent presenter at national and regional conferences on strategic positioning and messaging, major gift fundraising, communications, campaign innovations and mission-centered marketing.